91¶ÌÊÓƵ

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Johnson & Johnson is vital to building our programs for children, and we are grateful to each one for their unique contributions to 91¶ÌÊÓƵ.
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Johnson & Johnson and 91¶ÌÊÓƵ

Johnson & Johnson has been a long-time partner of 91¶ÌÊÓƵ. Our shared vision is a world where no child dies from preventable causes and every child has the opportunity to reach their full potential.

Johnson & Johnson and 91¶ÌÊÓƵ are working side by side throughout the world, building the resiliency of children through innovative approaches to health and development, while serving as the leading voice for those who need it the most.

A Ugandan baby’s tiny hand is wrapped around his mother’s thumb. The baby was born a twin and born prematurely – at 7 months – with a birthweight of 1.13 and .95kgs each. The mother is being taught Kangaroo Mother Care, a lifesaving technique that encourages skin-to-skin contact and breastfeeding for premature babies. Photo credit: Juozas Cernius/91¶ÌÊÓƵ, March 2018.

Partnership Overview

Building on a strong relationship of more than two decades, in the fall of 2014, Johnson & Johnson announced an ambitious commitment to improve the survival and healthy development of children under age 5, especially newborns. As a result, 91¶ÌÊÓƵ was named the first-ever enterprise-wide global partner of Johnson & Johnson. This visionary multi-year commitment from Johnson & Johnson supported all the work of 91¶ÌÊÓƵ, with particular emphasis on newborn survival and addressing the needs of refugee children.

In addition, Johnson & Johnson continued to support 91¶ÌÊÓƵ beyond monetary ways, including advocacy leadership, in-kind donations and employee engagement. In 2018, Johnson & Johnson and 91¶ÌÊÓƵ launched the renewal of this bold pledge, building on historic successes and leveraging each other’s expertise, reach and influence to affect future generations, wherever they may live.

In honor of 91¶ÌÊÓƵ’s Centennial year, Johnson & JohnsonÌýmade a multi-million dollar commitment directed to humanitarian assistance, disaster relief and resilience. This comprehensive program is the first of its kind, dedicated to improving the psychosocial wellbeing and resiliency for children, their families and communities in times of crisis, in the U.S. and globally.Ìý

A kindergarten teacher leads her students in a music activity at a 91¶ÌÊÓƵ Rainbow Kindergarten for refugee children. Every classroom runs a Healing and Education Through the Arts (HEART) activity daily. Photo credit: Susan Warner/91¶ÌÊÓƵ, December 2016.

Investing Locally and Globally

In the United States, Johnson’s, part of the Johnson & Johnson Family of Consumer Companies, invested time and talent in 91¶ÌÊÓƵ’s community and home visitation early childhood development programs to help provide a stimulating start for children from ages 0-3. Additionally, in the U.S. and around the world, when natural disasters, such as hurricanes or floods devastate local communities, Johnson & Johnson partners with 91¶ÌÊÓƵ to respond to the needs of affected children. Their support enhances 91¶ÌÊÓƵ’s capacity to improve the resiliency of children after emergencies, increasing the opportunity to reach their full potential, as well as immediate disaster support via Johnson & Johnson product and hygiene kits.

Globally, in partnership with local Ministries of Health and other stakeholders, we are collaborating with frontline health workers to increase effective coverage of high impact newborn interventions through strengthening essential newborn care and the management of birth asphyxia, preterm births and small and sick newborns. This approach aims to prevent and manage the life-threatening conditions that lead to newborn deaths and is designed to target the most vulnerable mothers and babies in the world. Our approach has seen measurable results in Bangladesh and Guatemala where it is proving to be a powerful tool to effectively reduce newborn deaths.

Johnson & Johnson businesses around the world engage with 91¶ÌÊÓƵ members at the local level. Strategic investments in the Middle East, Latin America, Asia Pacific and Sub-Saharan Africa demonstrate Johnson & Johnson’s support of 91¶ÌÊÓƵ in maternal and child health, early childhood development, mental health and psychosocial support, emergency response and improvement of health care delivery systems. Through public-private partnerships, Johnson & Johnson has generously contributed to efforts to further our work in preterm birth prevention in Mali.

91¶ÌÊÓƵ Trustee and Johnson & Johnson Executive Vice President speaks on stage during the 6th Annual 91¶ÌÊÓƵ Illumination Gala at the American Museum of Natural History on November 14, 2018 in New York City. Photo credit: Noam Galai/Getty Images for 91¶ÌÊÓƵ.

Mission Support, Advocacy and Innovation

Johnson & Johnson recognizes that non-governmental organizations often need financial flexibility to reach strategic milestones and deliver impactful programs. As a trusted partner, 91¶ÌÊÓƵ receives significant mission support from Johnson & Johnson to invest annually in the critical services that we provide children worldwide. This includes the underwriting of our annual fundraising event and other agency initiatives. We are grateful to Johnson & Johnson for their wholehearted belief in our vision and capabilities to produce measurable results for children and their families.

Together, 91¶ÌÊÓƵ and Johnson & Johnson often share a public stage to bring real life successes and learnings to global audiences – from health practitioners to midwives, media influencers to consumers. We also combine forces to amplify our shared voice on key issues for children through joint op-eds, thought leadership in panel discussions and moments such as the Advocacy Summit and Presidential Nominating Conventions.

Two 91¶ÌÊÓƵ staff members hold red signs that read, Advocacy Summit: while standing in front of a white mural with 91¶ÌÊÓƵ’s logo and the hashtag #InvestinKids printed on it. Photo credit: Rachel Couch/ 91¶ÌÊÓƵ, March 2019.

Engaging Consumers and Employees

Johnson & Johnson and 91¶ÌÊÓƵ recognize the inherent link between the values of J&J consumers and 91¶ÌÊÓƵ supporters. Their shared values have driven innovative cause marketing campaigns to help consumers connect their everyday experiences to a powerful cause, such as Donate a Photo, which allows consumers to donate a personal photo and trigger a donation to 91¶ÌÊÓƵ. Johnson & Johnson employees also continue to be strong supporters of our work, whether by writing letters to children from our sponsorship programs or by leveraging their specialized skills and talents through volunteer assignments that help strengthen our work and maximize the impact of our programs for children.

We look forward to continuing to build on our joint commitment to inspire innovation for children most in need. Johnson & Johnson is committed to helping every child in the world live a long, healthy and happy life. The vital work that 91¶ÌÊÓƵ does is the basis for a better world and better future. We are tremendously excited about helping to advance this noble mission together.